Thursday, 7 December 2017

Jobs and Careers in Marketing







Infographics Jobs and Careers in Marketing


One of the major disciplines of management is marketing which is effectively employed by organizations to promote their product and services.

Marketing involves creating, promoting, delivery and exchange of goods and services.

Students of marketing study why people prefer certain products and services over others.
Advertising, Branding, Market Planning and Market Research are some of the activities involved in Marketing.

Marketing Management Students study Business Communication, Consumer behaviour, Customer Service, Product management and Relationship Management.

With the development of Internet and Digital Technologies new areas of social media marketing and digital marketing have emerged with immense scope and career opportunities.

Most of the Business Schools offers courses in Marketing Management. A post graduate qualification in Marketing Management adds to career opportunities.

Indian Institute of Management (IIMs) offers excellent programs in Marketing management which are much sought after both by students and corporate organizations.

Career Opportunities
Marketing Management Professionals are employed in Sectors like fast moving Consumer Goods (FMCG), Banking Financial and Insurance companies,(BFSI) etc.

They are also employed by Consulting, Advertising and Research companies.

www.asktenali.com
Swaminathan Sankaran


S.Swaminathan is a Power Motivator, Author, Motivational Speaker, Soft Skills and Corporate Trainer, HRD Consultant, Writer and Director Asktenali Technologies Private Limited ( Asktenali.com). He has held several senior management, positions in the Information Technology Industry. Thousands, have benefited through his seminars, workshops and lectures on Effective Leadership, Soft Skills, Motivation, Sales and Customer Service Orientation, Human Resources Development, Personality Development and related topics conducted for Senior Management Professionals, Executives, Faculties and Students of educational institutions. Swaminathan's workshop topics and training courses are creative, innovative, and inspirational and focus on shifting perspectives on leadership.'

2.3 Million Jobs in Artificial Intelligence









GetMyFuture logo







2.3 Million Jobs in Artificial Intelligence



Jobs and Careers Artificial Intelligence
What is AI?

Artificial Intelligence. AI is also known as Machine Intelligence.

Gartner, Inc. an American research and advisory firm has predicted that Artificial Intelligence is expected to create 2.3 million jobs.
Are you ready?

AI helps in solving problems in creativity, computer vision, virtual reality and Image processing, diagnosis, face recognition, games, strategic planning handwriting recognition, natural language processing, translation, nonlinear control robotics, optical character recognition, speech recognition and finds uses in many other applications.
Types of Jobs and profiles
Block Chain Developer
Business Intelligence developer
Cloud tech Engineer
Computer Vision engineer
Data scientists
Machine Language Developer
Machine Learning Engineer
R & D Engineers
Research Scientists
UI/UX Designer

Many online education sites  and portals are offering specialized courses and training on AI related topics. Update yourself on emerging technologies and developments in the field of Artificial Intelligence.

www.asktenali.com


Swaminathan Sankaran

S.Swaminathan is a Power Motivator, Author, Motivational Speaker, Soft Skills and Corporate Trainer, HRD Consultant, Writer and Director Asktenali Technologies Private Limited ( Asktenali.com). He has held several senior management, positions in the Information Technology Industry. Thousands, have benefited through his seminars, workshops and lectures on Effective Leadership, Soft Skills, Motivation, Sales and Customer Service Orientation, Human Resources Development, Personality Development and related topics conducted for Senior Management Professionals, Executives, Faculties and Students of educational institutions. Swaminathan's workshop topics and training courses are creative, innovative, and inspirational and focus on shifting perspectives on leadership.'

Tuesday, 24 October 2017

Brainstorming For Business Writing












Business Writing and Communication skills are an important soft skills required to succeed professionally.

Here are some important tips for brainstorming when you are stuck up while writing.


Brainstorming Strategies for Writers

 

1. Cubing

A topic or idea is examined from six distinct viewpoints 

Describe the topic (what is it?)

Compare it (what is it like or unlike?)

Associate it (what does it make you think of?)

Analyze it (what constituent parts are it made of?)

Apply it (how can it be used?)

Argue for and/or against it (how can you support or oppose it?)


2. Freewriting

3. Listing

4. Mapping

5. Researching




Monday, 2 October 2017

Eye Care - What You Did Not Know










Eyes are one the most important organs in our body.

There are many health and medical issues regarding eye care and vision disorders

You need to know the difference between an ophthalmologist, optometrist and optician so that you know whom to approach in case of medical issues and eye care.

Ophthalmologist

Ophthalmologist  - is a medical doctor

He specialises in eye and vision care.

Ophthalmologists are different from optometrists and opticians

An ophthalmologist

Diagnoses
Treats  eye diseases
Performs eye surgery
Prescribes and fits eyeglasses and contact lenses
Correct vision problems.

Optometrist
An optometrist is not a medical doctor.

Optometrists  provide primary vision care

They perform
Sight testing and correction
Diagnosis,
Treatment
Management of vision changes
They are licensed to practice optometry,

Primarily  perform eye exams and vision tests
They prescribe and dispense corrective lenses
They detect eye abnormalities,
Prescribe  medications for certain eye diseases.

Optician

Opticians are technicians

Trained to verify, design, fit frames, eyeglass lenses, contact lenses and other devices to correct eyesight.

They use prescriptions which are supplied by  optometrists or ophthalmologists

They do not test vision

They do not  write prescriptions for visual correction.

They are not  permitted to diagnose and  treat eye diseases.



List of Eye Care Hospitals in India

Sankara Nethralaya
Aravind Eye Hospital
Narayana Nethralaya



Are  You Preparing for Medical Examination
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For Practice  Tests


Sunday, 1 October 2017

What You Did Not Know about Diabetology!








What You Did Not Know about Diabetology!





Infographics What You Did Not Know about Diabetology!


Diabetes Can be Managed  and controlled with proper medical 

advice. Consult your doctor.




Diabetes mellitus (DM) - commonly known as diabetes



Diabetes  is a group of metabolic disorders and blood sugar  levels 

are high and exists over a prolonged period.

Symptoms of high blood sugar

Frequent urination

Increased hunger

Increased thirst

Diabetes unchecked can lead to severe health issues

Severe conditions

Diabetic ketoacidosis

Hyperosmolar hyperglycemic state

Long-term complications of Diabetes

Cardiovascular disease

Chronic kidney disease

Damage to the eyes

Foot ulcers

Stroke

Diabetes is caused  when the pancreas do not producing enough insulin

Cells of the body not responding properly to the insulin

Types of Diabetes

Type 1 DM 

Type 2 DM

Gestational diabetes


Diabetology - Clinical science of diabetes mellitus,

Diabetology is involved in diagnosis, treatment and follow-up of 

diabetes mellitus.

Diabetology - It can be considered a specialised field of 

endocrinology.


Diabetologist refers to physician treating and involved in diabetes 

care.  




Diabetology - Hospitals and Clinics

D.Mohan's Diabetes Specialities Centre

Indraprastha Apollo Hospitals

Jaslok Hospital

Aster Medcity - Cochin

M.V. Hospital For Diabetes & Diabetes Research Centre- Chennai



Are You Preparing for Medical Examinations

visit

Cosmetic Surgery vs Plastic Surgery - What You Did Not Know!




Cosmetic Plastic Surgery, Hospitals clinics,Body Contouring,Breast Enhancement,Reconstruction Burn Repair  Congenital Defect Repair Hand Surgery Lower Extremity Reconstruction Scar Revision Surgery





Cosmetic Surgery vs Plastic Surgery  
What You Did Not Know!


Cosmetic Surgery is done for enhancing appearance

The principles, procedures and techniques focus on enhancing appearance of patients.
Key Goals

Improving symmetry, aesthetic appeal and proportions.

Cosmetic surgery are performed on Head, Neck and Body.

Cosmetic surgery is practiced by doctors from a variety of medical fields. 
Plastic Surgeons are also involved in cosmetic surgery.

The scope of cosmetic surgery procedures includes:

Body Contouring
Gynaecomastia Treatment
Liposuction
Tummy Tuck

Breast Enhancement
Augmentation
Lift
Reduction

Facial Contouring
Cheek Enhancement
Chin
Rhinoplasty

Facial Rejuvenation
Brow Lift
Eyelid Lift
Face Lift
Neck Lift

Skin Rejuvenation
Laser Resurfacing
Botox Filler Treatments 

Plastic Surgery is done for repairing defects
Cosmetic Plastic Surgery, Hospitals clinics,Body Contouring,Breast Enhancement,Reconstruction Burn Repair  Congenital Defect Repair Hand Surgery Lower Extremity Reconstruction Scar Revision Surgery

Reconstruct a normal appearance and function.

Plastic surgery is a surgical specialty.

Focus on reconstruction of body and facial defects caused by burns, birth disorders, trauma or diseases.

Plastic surgery corrects dysfunctional areas of the body and reconstructive in nature.

Examples of plastic surgery

Breast Reconstruction
Burn Repair Surgery
Congenital Defect Repair like Cleft Palate
Hand Surgery
Lower Extremity Reconstruction
Scar Revision Surgery


Plastic Surgery Training is separate from Cosmetic Surgery Training. 

Hospitals and Clinics For Plastic and Cosmetic Surgeries in India
Indraprastha Apollo Hospitals - New Delhi
Apollo Hospitals - Chennai
Ganga Hospitals - Coimbatore
Continental Hospitals - Hyderabad
Jaslok Hospital - Mumbai
SIPS Super Speciality Hospital - Lucknow

For Competitive and Entrance Examinations
Practice Tests

Saturday, 30 September 2017

Careers and Scope in Dentistry









What is Dentistry?



Branch of Medicine

Deals with prevention diagnosis, treatment of disorders and diseases of the teeth and oral cavity (dentition). Also includes maxillofacial areas.  

Dentists, dental assistants, technicians and hygienists among others are the professionals involved in this activity.

What are the most common oral diseases?
Dental cavities
Gums diseases like pyorrhea
 Common treatments

What do dentists do?

Restoration of teeth
Extraction of teeth
Scaling and root planning
Endodontic root canal treatment

List of Hospitals and Clinics with Dentistry
Max Super Speciality Hospital New Delhi
Balaji Dental and Craniofacial Hospital – Chennai
Jaslok Hospital Mumbai
FMS Dental Hospitals  - Hyderabad
IDS & Sum Hospital Bhubaneshwar

Which are the best places to study dentistry in the world -(globally)

Dental Schools for Dentistry
Karolinska Institute - Sweden
University of Hong Kong (HKU) - Hong Kong

University of Gothenburg - Sweden
University of Michigan - United States
KU Leuven - Belgium
Tokyo Medical and Dental University (TMDU) - Japan

Dental Colleges in India

AFMC

AIIMS

CMC

JIPMER


St.John Medical College


Are You Planning For NEET Exams?
visit
For Practice Tests




S.Swaminathan is a Power Motivator, Author, Motivational Speaker, Soft Skills and Corporate Trainer, HRD Consultant, Writer and Director Asktenali Technologies Private Limited ( Asktenali.com). He has held several senior management, positions in the Information Technology Industry. Thousands, have benefited through his seminars, workshops and lectures on Effective Leadership, Soft Skills, Motivation, Sales and Customer Service Orientation, Human Resources Development, Personality Development and related topics conducted for Senior Management Professionals, Executives, Faculties and Students of educational institutions. Swaminathan's workshop topics and training courses are creative, innovative, and inspirational and focus on shifting perspectives on leadership.'

Friday, 29 September 2017

Trichology and Hair Diseases









Trichology is study of structure, diseases and function of hair and associated problems.
It deals with issues like baldness, itchy scalp or hair breaks.
It also deals with alopecia.

Androgenic hair loss in men
It has three causative factors
Age of the patient
Genetic predisposition
Presence of the androgen testosterone 
Androgenetic hair loss in women 
Might be due hormone changes after 
Menopause 
Pregnancy 
Puberty

Problems of the scalp are 
Dandruff 
Inflammatory conditions

Trichologists deal with the above mentioned issues

List of Hospitals and Clinics in India with Trichology Specialities

Kokilaben Dhirubhai Hospital Mumbai
Max Super Speciality Hospital New delhi
JaslokHospital Mumbai
B.M.Hospital Chennai
MIOT Hospital Chennai 


Are You Preparing for Medical Entrance Examinations
For Practice Tests 
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What is Bariatrics?






Bariatrics relates to prevention causes and treatment of obesity

Obesity and overweight are major health issues affecting a significant section of population.

When an individual’s Body Mass Index (BMI) exceeds the healthy range - can lead to health issues.

It can lead to serious health issues like asthma, lung disorders, heart problems, muscular and bone problems, sleep oriented issues among others.

Bariatric   might involve surgery, therapy, dieting exercises among others.

Types of Bariatric Surgery
There are different  types of Bariatric operations 

1. Gastric band, 
2. Gastric bypass, 
3. Gastric sleeve. 
4. Duodenal switch, 

Each type of surgery has advantages and disadvantages.

Surgery Benefits

Curing sleep apnea.
Lowering high blood pressure 
Improved physical function and mood, 
Obesity reduction
Reduction of unhealthy cholesterol levels 
Type 2 diabetes management

Bariatrics may lead to better quality of life.


Surgery  side effects may include 

Diarrhoea 
Gallstones
Hernia
Infection, 
Nutritional shortages

Hospitals and Clinics in India For Bariatrics

Apollo Hospitals - Chennai
Asian Bariatrics – Ahmedabad
Laparo Obeso Center – Pune
Mohak Bariatrics and Robotics  - Indore
Saifee Hospital  - Mumbai


Are You Preparing for Medical Entrance Examination?
For Practice  Tests

Wednesday, 31 May 2017

How To Keep Minutes of Meetings







How To Keep Minutes of Meetings

 Minutes



Minutes Writing

One of the professional activities we do at work is to attend meetings. Important decisions may be taken at meetings. 

Keeping track of what transpired in meetings is done through notes or records called Minutes.

This a formal written document keep record of meetings like when it was held, who attended, what decision were taken,   who is responsible and what  follow up actions are to be taken.

Minutes are usually of two types
Narrative Minutes
Decision Minutes




Tone and Tenor 

Minutes are crisp, clear and error free and usually written in past tense.
Numbering helps in for easy and effective reference
It is impersonal and clear.




The format of minutes taking should include the following
Purpose
Time Date
Name of Organization / Chair
Members present
Agenda 1.
  1. Topic
  2. Relevance Background
  3. Discussion
  4. Resolution/Decision
  5. Action

Agenda 2.
  1. Topic
  2. Relevance Background
  3. Discussion
  4. Resolution/Decision
  5. Action

Please repeat for additional agendas

Closing time



These details may be shared with other members also serves as reference point for future meetings.






Tuesday, 30 May 2017

How to Write a Business Letter













How to Write a Business Letter








Written word is one of the most common forms of communication at work


Every type of business document should be written with utmost care and attention

Letters should be
Simple
Understood
Clear
Concise

Letters, Memos, Reports and Proposals Electronic mail Regular and Special mail Faxes Bulletins, Notices, Circulars Minutes of meetings


Types of Business Communication

Letters, Memos, Reports and Proposals
Electronic mail
Regular and Special mail
Faxes
Bulletins, Notices, Circulars
Minutes of meetings

Letters should have 

Clarity
Completeness
Conciseness
Consistency
Correctness

Letter is a vital component of business writing although email spreading but it cannot replace letter in all situations. Letter give formality



Letter Appearance
Letter appearance is the physical condition of the letter which gives the first impression.

Letter Appearance

Spacing:
Letters should be single – spaced with double – spacing between paragraphs.
Typing should be neat
Errors should be erased.

Paragraphing
Paragraphs should be logical, precise and error free

White space: Adds to readability





Parts of Business Letter

1-letterhead
Official printed letter head

2-Dateline
Date on which the letter is being prepared

3-Inside Address
The address of the recipient

4-Attention line
This used to identify the specific recipient when it is addressed to the company or organization 

5-Salutation
Opening Greetings
We may use “dear madam or sir,”
If we know the recipient we may address him or her by name.

6-Subject line: The purpose of the letter is defined here

7-Body: This is the actual message or  content  of your letter

8-Complementary closing:
Courteous formal way to end a letter.
Examples: “Regards”, “Best Regards,”   

9-Company signature may be used where appropriate


10-Signer’s identification
The signature, name and title

11-Reference Initials
Consisting of the signer’s initials in capitals followed by a slash or colon followed by the typist’s lowercase initials

12-Enclosure
Mention the attachments

13- "cc” notation
Name the additional recipients if any

Happy Writings